Skip to main content
  1. SEO glossary/

Keywords

2 mins

What is it? #

Keywords: A keyword, in the context of digital marketing and search engine optimization (SEO), is a term or phrase that describes the main topic or subject matter of a piece of content, such as a website, blog post, or video. Keywords are used to help search engines understand the content of a page and to match it with relevant search queries. They are also used to target specific audiences and improve the visibility of content in search engine results pages (SERPs).

Here are some examples: #

  1. In Python programming language, where() is a function that takes a sequence (e.g., a list, tuple, or string) and an iterable (e.g., another list, tuple, or string) and returns a new sequence containing the elements of the first sequence that have a corresponding element in the iterable. Here’s an example:
def where(sequence, iterable):
    return [x for x in sequence if x in iterable]

# Test the function
print(where(['a', 'b', 'c', 'd', 'e'], ['a', 'c', 'e']))  # Output: ['a', 'c', 'e']
  1. In the context of databases, WHERE is a keyword used in SQL queries to filter or search for specific records in a table. Here’s an example:
SELECT * FROM employees WHERE name = 'John';

This query will return all the records from the “employees” table where the “name” column has a value of ‘John’.

  1. In the context of file systems, where is a command-line utility that is used to search for files or directories based on specific criteria. Here’s an example:
where /path/to/search -name '*.txt' -print

This command will search for all the files with a ‘.txt’ extension in the specified path and print their names.

  1. In the context of regular expressions, where is a Python library that provides a function of the same name to search for patterns in text using regular expressions. Here’s an example:
import where

text = "This is a sample text."
pattern = r'sample'

matches = where.where(text, pattern)
print(matches)  # Output: ['sample']

This example will return all the matches of the specified pattern in the given text.

In Summary #

(Keywords)